Video sitemaps are probably the most powerful free tool in online video – possibly in search engine marketing, given how much easier it is to get to page 1 of Google with a video compared to a web page.
Yet the majority of businesses who use video as part of their digital marketing aren’t bothering to index their videos on search engines. It’s slightly fiddly, but shouldn’t take more than a few minutes of your time. Here’s a video I made with Econsultancy that tells you how to do it, step by step:
Filed under: online video strategies
